No
matter what job you have, there are probably days when you've
just had it with excessive demands on your time, conflicts
with coworkers or company policies, and pay raises that barely
keep up with inflation. At that point, you may start thinking
about being your own boss-realizing the American dream of
owning your own business.
You may
have thought about buying a franchise. In this business arrangement,
a franchisor (the parent company) sells the franchisee
(you) the right to sell its goods or services in exchange
for a franchise fee. It might seem like just what you need
to make a big change in your career and your life. After all,
everyone already knows about Meineke Muffler, Subway, Dunkin'
Donuts, Stanley Steemer, and hundreds of other businesses
that have made the roads going through most of America's towns
and cities look pretty much alike these days. As a franchisee,
you'd have the advantage of being able to use the company's
name, recognizable storefront, and trade secrets. And you've
heard that franchise fees for some businesses run as low as
$10,000.
But do
you really know what's involved in a franchise agreement and
in running a franchised business? There is much more to it
than paying the franchise fee and opening the doors. While
fees may seem fairly reasonable (the majority are under $40,000),
that's only the beginning. You will need an upfront investment
that amounts to much more than the franchise fee. For example,
survey results in the article "Annual Franchising Industry
Overview" ( Bond's Franchise Guides) showed an
average of $27,300 for a motel franchise-but estimated start-up
capital or line of credit was $6,600,000. Even a smaller-scale
business category-say, a shop that sells donuts, cookies,
or bagels-carries an average franchise fee of $24,676 with
estimated startup capital at $261,165. In addition, most franchisors
have requirements for your personal net worth.
Owning
a franchise is not easy, and anyone who goes into one believing
that the business will run itself is destined for failure.
It carries a lot of responsibilities. In fact, you may feel
that you're still working for someone else once you learn
about the restrictions, requirements, and specifications that
will be imposed on you by the franchisor. You will need to
unerringly follow their practices and meet their standards,
and you will sign a contract that says so.
The contract
will also spell out what happens if you want out or can't
make a go of the business. Some franchisors specify in their
contracts that even if you are running the business as a corporation,
you and your spouse can be sued as individuals. You'll want
to hire an attorney to carefully check the whole contract
over before you sign anything. You'll also need an attorney
to help you obtain the business licenses you will need. If
you will be selling food to the public, you'll need a license
from the health department, and you will also need to always
be ready for surprise inspections.
But let's
say you've got enough saved for the fee, you've got a more-than
solvent net worth, you feel capable of understanding and taking
care of all the details, and you can borrow the rest of the
money you need. What could go wrong? It sounds like
a sweet deal, doesn't it?
That
depends...
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Do you have enough money to run the business until it
starts turning a profit? This means you will have to
pay employees, pay for product, make payments on your
business loan, and send the franchisor a monthly royalty
of 4%-8% of total sales (not of profit), depending on
your contract. Other initial and ongoing costs include
insurance, employee training, inventory, equipment,
rent, maintenance of the site, and your share of advertising
expenses.
Was the franchisor's projection of your earnings overly
optimistic?
Is your family behind you-even willing to work with
you? Does everyone realize that you will be working
hard at the business location for all the hours it is
open every day, and that you will be the first one there
in the morning and the last one to leave at night? do
they realize that vacations are pretty much out of the
question for a long time now, and that even if you manage
a weekend getaway, you're always "on call"?
How well do you interact with people? You will be dealing
with employees (some of them unreliable), customers
(some with complaints), and your contact people at the
parent company-in effect, your new bosses.
If things get crazy, can you keep your cool?
Did you choose a business that you actually enjoy and
find exciting? Or did you just buy yourself a job that
has got you trapped even worse than the one you left
behind?
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An
Alternative Plan
There is a much less complicated way to achieve financial
independence and success without jumping on a franchise rollercoaster
that never stops. We offer a viable, legitimate way to earn
an exceptional income without the huge investment, the loss
of freedom, or the sacrifice of time with your family. As
a home-based business owner, you'll work in the peace, quiet,
and comfort of your own home. You'll set your own hours. You
won't have employees that drive you crazy. Instead, you'll
work with a support team that will mentor you in a professional,
respectful manner.
You can ditch that going-nowhere
job and be your own boos-without the hassle of a traditional
business. For free, no-obligation information, simply fill
out the web form below.